Tuesday, September 22, 2009

Film Project -Nike 6.0 BMX

The Project was to make the title sequence for Nike's latest BMX video " Writing On The Wall"

These photos show the Font I made using ripped painters tape and and a power jig saw. I made an interchangeable alphabet that could be used to spell out the title as well as the 4 riders names. After I cut out the letters I photographed different areas of the city and a carnival. these photographs were printed and collaged onto the letters. Then the letters were temporarily fixed to city walls and filmed in a dynamic fashon

here is a 3 minute segment. The title is in the first minute of the film.

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